I keep forgetting to post this. In 6 months the 2019 car models start coming out.
Yet I've been seeing this TV ad all month: 25% off all new-on-the-lot 2016 models. I think it's Hyundai, may be Kia? These cars sat on the lot for about 2 years. TWO YEARS! And they wouldn't run this ad if it was 1 or 2 cars, I bet they have dozens.
Now these are not the top brands (ford, chevy, honda...), but they're cheap and fairly popular models.
For anyone not familiar with cars, new 'year' models come out mid-year. Dealerships have major pushes in the fall to clear out the previous models, and end-of-year sales are very aggressive for 2 reasons: Cars devalue as the calendar turns and 2) they pay taxes on all inventory as of 1/1/xx.
So this dealership paid inventory taxes on 1/1/17. They paid another inventory tax on 1/1/18. They pay the manufacturer a monthly payment for having the car on the lot (you can view it as a 'rental' cost, they don't have to pay the full price of the car but it does cost something each month).
I've heard for some time that new car sales are in the toilet. I've seen before where cars have sat on lots for 12+ months, that is bad enough. But now it's 2 years? Yikes.
Anyone else seeing these sorts of ads in their region?
Yet I've been seeing this TV ad all month: 25% off all new-on-the-lot 2016 models. I think it's Hyundai, may be Kia? These cars sat on the lot for about 2 years. TWO YEARS! And they wouldn't run this ad if it was 1 or 2 cars, I bet they have dozens.
Now these are not the top brands (ford, chevy, honda...), but they're cheap and fairly popular models.
For anyone not familiar with cars, new 'year' models come out mid-year. Dealerships have major pushes in the fall to clear out the previous models, and end-of-year sales are very aggressive for 2 reasons: Cars devalue as the calendar turns and 2) they pay taxes on all inventory as of 1/1/xx.
So this dealership paid inventory taxes on 1/1/17. They paid another inventory tax on 1/1/18. They pay the manufacturer a monthly payment for having the car on the lot (you can view it as a 'rental' cost, they don't have to pay the full price of the car but it does cost something each month).
I've heard for some time that new car sales are in the toilet. I've seen before where cars have sat on lots for 12+ months, that is bad enough. But now it's 2 years? Yikes.
Anyone else seeing these sorts of ads in their region?